The work of cultural transformation is deeply complex with a great deal of uncertainty and ambiguity. While it is essential for any transformation to be championed and role modelled from the top, it also requires a strong network of people at multiple levels within and across an organisation to be able to sustain significant change. This article identifies how you can build momentum through developing a powerful network of advocates.
You don't win friends when you challenge a system that is doing its best to maintain the status quo... Purposeful networks are an important enabler and support for practitioners taking on the challenging, sometimes risky and often lonely work of culture transformation/evolution.