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Social media marketing facts, figures, and statistics are displayed in this handy infographic.
Via Herve Peitrequin, Link4Lead, Martin (Marty) Smith
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Via Herve Peitrequin, Link4Lead, Martin (Marty) Smith
Martin (Marty) Smith's comment,
July 29, 2013 5:56 PM
Not sure I agree with Tim. Social is social. The fact that Pharma is all wound up on itself is more a reflection of pharma than the way the web works. Google makes no distinction betrween pharma content and any other type. Pharma is the one who binds itself up in knots, but universal content and social marketing axioms still apply.
Tim Mustill's comment,
July 30, 2013 8:48 AM
I agree the axioms apply Martin but sadly, due to the self -inflicted knots you refer to and regulation there are some aspects of B2C that are just not practical for prescription medicines. Thankfully the barriers are slowly coming down with more big pharma embracing at least some elements of social media.
Martin (Marty) Smith's comment,
July 30, 2013 9:03 AM
Well said Tim. Marty
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