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Personal Branding & Leadership Coaching
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Ways, tools and resources to improve your personal brand and leadership skills
Curated by
Stefano Principato
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Scoop.it!
It's a new brand world. You're branded, branded, branded, branded. Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called You.
Stefano Principato's insight:
Starting today you are a brand. So how do you market brand You? 
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Scoop.it!
The video includes personal branding definitions of very different authors, from Coco Chanel to Oscar Wilde via the leading specialists in personal branding ...
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1. Meet
2. Vision
3. Plan
4. Journey
5. Success