Daniel Joseph: "How can you best promote your show's 2screen app? Ask Screenz, creators of Rising Star's mobile apps & many more second screen initiatives".
Adam Poltrack: "You've probably been hearing a lot about the "second screen" lately, but do you understand what it is and what it means for the future of televised entertainment?"
The Digital Rocking Chair's insight:
A straightforward, yet in-depth, explanation of the second screen "phenomenon".
Natan Edelsburg: "TNT’s Leverage, which recently began it’s fifth season, has become “the first major TV series to do a behind-the scenes episode guide as an iBooks Author title" ...
Kit Eaton: "You know when you're watching TV and you have to check what films an actor's been in, or what the live score is in that baseball game you're only slightly interested in...so you grab your smartphone? That's the future."
John Gaudiosi: "Building on the success of the Emmy-nominated, fan favorite HashTag Killer, SocialSector.usanetwork.com centers around an online reality competition in which contestants are sequestered in an unknown location and one contestant is voted off each week."
The Digital Rocking Chair's insight:
A great look at how lessons learnt from Hash Tag Killer informed the development of Psych's new second screen experience, The S#cial Sector.
Allegra Tepper: 'NBC Publishing hopes that the ebook won’t just provide a supplement to the show, but will create an “entirely new ‘second-screen’ experience.” The company hopes to pave the way for television interactivity, and “bridge the gap between fan and screen.”'
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Daniel Joseph: "How can you best promote your show's 2screen app? Ask Screenz, creators of Rising Star's mobile apps & many more second screen initiatives".