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Kelsey Campbell-Dollaghan: "Over the past three years, Google Data Arts creative director Aaron Koblin and director Chris Milk have produced some of the most powerful music videos of all time, by allowing passive viewers to participate in the creative process."
Natan Edelsburg: "TNT’s Leverage, which recently began it’s fifth season, has become “the first major TV series to do a behind-the scenes episode guide as an iBooks Author title" ...
Ingrid Kopp: "Tribeca Film Institute’s Director of Digital Initiatives leads an insightful video tour of the inaugural TFI Interactive, a one-day event that brought together creative, smart leaders from the worlds of media, entertainment, education and technology."
Dan Crawley: "With thousands of players online simultaneously, each sinking untold hours into a title, massively multiplayer online games (MMOs) face some unique hurdles when it comes to narrative structure."
Dr. Pamela Rutledge: "Augmented reality applications are unique in that because they project virtual information into a user’s physical environment, they effectively blend real and virtual. They are also increasingly mobile and social."
Christina Warren: "The creators of The Dark Knight Rises released a new iPhone app on Thursday that immerses fans into the world of Gotham City like never before."
Kit Eaton: "You know when you're watching TV and you have to check what films an actor's been in, or what the live score is in that baseball game you're only slightly interested in...so you grab your smartphone? That's the future."
"Stay Tuned in essence asks its audience to create the show. Driven by the online community, the viewers are the inspiration for each episode, asking the questions they want to know to the bands they want to hear from the most."
"The beauty of Alternate Reality Games is that, because the story is spread across multiple platforms, it doesn’t matter where you get started. You can discover the story world at your own pace, regardless of your entry point" ...
Brian Anthony Hernandez: "Lady Gaga’s new social network, which resembles Pinterest and has voting functionality like Reddit, is now open for everyone to sign up" ...
James Iliff: "While on the second night of the incredible 5D Flux Conference on transmedia at USC two weeks ago, Henry Jenkins moderated a discussion with a number of luminaries from the previsualization and motion capture industries [...] The topic was on digital design and world building in the narrative media landscape – a topic that is vitally relevant to virtual reality, and couldn’t have been more timely."
Museum Next: "Most people believe that digital media can benefit their organisations, but when it comes to using these tools, even the biggest, tech savy museums and galleries can struggle to know where to start."
Chantal Tode: "The biggest difference between the Move to the Beat campaign and Coca-Cola’s previous efforts is the goal to have the story be as social as possible so that it travels globally, per Ms. Siler."
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Laura Sterritt: "Music apps continue to be at the forefront of innovation for musicians. Björk’s Biophilia app album and The Polyphonic Spree’s Bullseye app were both beautiful and immersive, allowing for expression on the musician’s end and engagement for the fan" ...
Allegra Tepper: 'NBC Publishing hopes that the ebook won’t just provide a supplement to the show, but will create an “entirely new ‘second-screen’ experience.” The company hopes to pave the way for television interactivity, and “bridge the gap between fan and screen.”'
Kerrin Sheldon: "With ever-increasing YouTube lunch breaks and Vimeo dinner dates, online video is becoming a constant companion--one that every brand is rushing to take advantage of. Follow these five tips so you don't turn off would-be viewers."
Ande Schurr: "This multi-layered filming technique affords the director an alternative to telling a story from a director's point of view. It gives, instead, the subject the chance to tell their own story, in their own way."
Pictured: Justin Benn
Nick DeMartino: "Our data create a new form of identity, what you might call a virtual self -- a concept that will determine the future of the web"...
Natan Edelsburg: "To launch the show, the network launched the “Longmire OUT WEST-AGRAM” photo contest on Facebook. We spoke with Guy Slattery, the EVP of A&E Marketing, about Instagram’s role in the social TV mix" ...
Henry Jenkins: "Today, I wanted to share with you an article which I wrote about the 2011 San Diego Comic-Con for Boom: A Journal of California, which has finally come out in print -- just in time for Comic-Con 2012."
Lauren Donia: "Filmmakers, are you tapping your full potential when it comes to social media marketing? If you aren't on Tumblr, says the Center for Social Media, then the answer is a resounding "No." Their advice: Find, tag, respond, and reblog, all with a personal slant" ...
Via siobhan-o-flynn
Richard Verrier: "As the giant spaceship crashes into the mysterious planet, the seats inside the movie theater heave back and forth and rumble like an earthquake" ...
Sam Laird: "The 2012 Olympics in London are being touted by some as the world’s “first social Games.” While some question just how social they’ll actually be, there’s no doubt that networks such as Facebook, Twitter and YouTube will play an unprecedented role in how information is disseminated from London, and how the global sports conversation is driven during July and August" ...
Natan Edelsburg: "Imagine a 24-hour, record-breaking bus tour with The Flaming Lips, combined with a multicamera live webcast that never stops, and you have MTV’s O Music Awards. We survived the trip, tagging along on the press bus and covering the entire experience via four different Storify’s. Here’s a summary of the adventure, and click into the links below for more photos, tweets and clips" ...
Mathew Ingram: "Content creators of all kinds — authors, musicians and others — would do well to learn from his [Louis CK's] example, and that of others like Amanda Palmer, who recently financed a new album and tour through Kickstarter. The main lesson? Building a community is more important than ever" ...
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